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The Brains of China
The Brains of China is a project to promote the use of bicycle helmets among the youth of China.
At the moment, very few young people in China wear helmets. As a result, China has eight times the head injury fatalities per rider mile of America or Canada. This is a terrible loss of human potential, not to mention terrible suffering and debilitating injuries. The solution is very simple. Let's get the youth of China to wear helmets.
The Brains of China Project was initiated by David Scott, a teacher at Jiangnan University, Wuxi, Jiangsu, China
Feel free to contact David Scott: david(at symbol)themaninchina(dot)com