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The Bicycle Safety Institute - everything you need to know about helmets and helmet use.
"Heads Up on Bike Safety" - China Daily Article on the helmet promotion. Our first national publicity for the helmet initiative. This was beautiful. A tiny picture on the front page, directing readers to page 10, where we had a huge picture and almost the whole page.
The Yangtze Evening Post Article: Getting the news out to the Chinese people in the most popular evening paper in Jiangsu Province.
Global Helmet Vaccine Initiative (GHVI) aims to promote motorcycle helmet wearing across the developing world, working in partnership with governments, the private sector and non-governmental organizations.
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additional links for Brains of China.